Detailed Project Overview

GRLS Hero Trading Cards

#00409

Requester: Annie Li

Department: Golden Retriever Lifetime Study

Requested: 11/28/17

Due: 01/26/18


About the Project

• Hero Trading Card template design to be collaborative with GRLS team and Volunteer Leadership Team.

Details Deliverables, Audiences, Messages, Past Edition

Deliverables

  • Hero Trading Card template

Audiences

Primary

GRLS participants

Other


Messages

Primary

We appreciate you, share the love

Secondary


Influences & Dependencies

No Information Provided

Measurement Goals, Metrics

Goals

• To promote retention and engagement in the Golden Retriever Lifetime Study by providing a “standardized” tool that many participants are already utilizing. (Please see samples.) • To promote awareness of the Golden Retriever Lifetime Study to the community through personalized marketing. • Provide an easy method for participants to download and complete a template for Hero Trading Cards that will be consistent in style and correct branding.


Metrics

Digital tracking of number of Hero Trading Cards created using link to template (from vendor) Tracking participant use of trading cards to engage with general public. (This will be a self-reporting metric via social media (FB page) to be managed by Annie and the Volunteer Leadership Team.)


Outcomes Report Unpon Project Completion

No files were uploaded

Resources Budget, Hours, Influences & Dependencies, Required Assets

Budget

$0

Hours

8 Team Hours


Required Assets

No assets were uploaded


Has This Deliverable Been Created Before? No

Team Roles & Contact

  • Project Manager Annie Li
  • Reviewer Erin Searfoss
  • Content Provider Nicole Maluso
  • Marketing and Brand Strategy Lead Lindsey Katapski
  • Approval Required Tiffany Grunert

Schedule Milestone Details

Detailed schedule information is not included.